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U.S. Department of Transportation
Research and Innovative Technology Administration
Triscallion_Black
Case Study:  511 Initiative
§Pre 2000 - various disconnected, local traveler information phone numbers
§July 21, 2000 - the Federal Communications Commission (FCC) designated 511 as the single travel information telephone number to be made available to states & local jurisdictions across the country
§Organic growth in deployment without a significant gap from early adopters to early majority
http://www.deploy511.org/images/511_Billboard_MM_277_Bowman's.jpg