1	"What 15 Years Of" What 15 Years Of ITS Deployment Tracking Teaches Us ITS Committee Meeting January 25, 2012
2	Tracking Our Success Tracking the deployment of ITS technology for more than 15 years Administered approximately every 20 months Initially covered 78 metro areas then expanded to include 108
3	2010 Deployment Tracking Results www.itsdeployment.its.dot.gov Nearly 1,600 Public Agencies Surveyed Freeway Management Arterial Management Transit Management TMCs Electronic Toll Collection Public Safety – Fire Rescue Public Safety – Police
4	Tracking Our Success Investment in ITS has nearly tripled
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7	Analyzing the Data Quantitative analysis of deployment data Examined historical diffusion patterns Investigated influences on adoption and deployment focusing on policy levers
8	Historical Trends Current generation markets appear to be mature Found that markets are driven by imitators Initial adoption rate is slow but increases over time 2010 results (at right) support this finding
9	Rise and Fall of Gadgets
10	How Policy Influences Deployment Planning requirements (e.g. Regional Architectures) can increase adoption Increased budget can increase adoption and deployment levels Targeted funds for projects (i.e. earmarks) are ineffective in spurring adoption or deployment
11	Insight: Regional Architecture stimulates deployment
12	Insight: Markets are sensitive to training and policy Deployment tracking survey allows highlights effectiveness of various interventions Can be used to understand how to encourage adoption over lifecycle of technology
13	Next Steps Starting to develop 2013 survey Change survey to reflect changing market Important to keep some continuity to track changes over time Connected vehicle technologies Important to catch early in deployment lifecycle Apply lessons learned from other technologies to connected vehicle
14	For More Information www.its.dot.gov James Pol, PE, PMP Team Leader RITA, ITS Joint Program Office (JPO) James.Pol@dot.gov James Pol