1	Intelligent Transportation Systems (ITS) Strategic Plan Background and Process
2	ITS Strategic Plan – Process Planning started in early 2008 Inputs gathered from: ITS Program Advisory Committee inputs USDOT modal staff interviews Stakeholder engagement (responded to a RFI) Trend analysis: Transportation World Technology
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4	ITS Strategic Plan – Stakeholder Comments Focus the program Have an overarching direction Be vocal Put forward a vision Engage the community Technology is outpacing government research Change the game to leverage private sector innovation
5	ITS Strategic Plan – Noteworthy Trends in Transportation Stagnant safety statistics Growing congestion Growing interest in transit Growing environmental awareness Emphasis on performance measurement & management Troubled transportation financing Road pricing and financing alternatives Transportation impacts lives
6	ITS Strategic Plan – Noteworthy Trends in Technology Wireless technology boom Strong consumer market Fast pace of innovation
7	ITS Strategic Plan – Past, Present and Future
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9	ITS Strategic Plan – Process Senior ITS JPO and USDOT multi-modal staffs established vision, mission & goals: April 2009 Multi-modal teams formed: April 2009 – May 2009 Request for Information (RFI) & public workshop for stakeholder input: May 2009 – June 2009 Draft ITS research proposals developed: May 2009 – June 2009 Senior ITS JPO and USDOT multi-modal staffs reviewed & provided input (down scoped): June 2009 ITS research proposals revised: July 2009 – August 2009 Senior ITS JPO and USDOT Multi-modal staffs reviewed revised proposals: September 2009 – November 2009 ITS Management Council concurrence: December 2009
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11	ITS Strategic Plan – RFI Input Summary 38 responses Predominantly in agreement with goals and objectives as stated in the RFI: Priority for most respondents is active safety Another priority is for large-scale testing and demonstrations as a means of launching adoption Additionally, much interest in the mobility data capture area and the e-payment areas Some common themes: Bold, transformative vision is good, but the plan should provide an incremental approach that can focus and deliver solutions in 5 years Consistent support for standards Common reference to ITS as a tool for measuring system performance and enhancing it Thoughts provided on new ways to expand partnerships and stakeholder engagement
12	"Program proposal must support ITS..." Program proposal must support ITS Program goals and objectives Focused on large, multi-modal research efforts of national importance Federal role must be clear and justifiable Expected to offer a positive, measurable return on investment Must have champions committed to research success Will be a market catalyst Must show strong desire for joint funding so that resources can be leveraged for common purposes Must deliver research results in 3-to-5 years, and must be implementable Must address institutional, regulatory and policy issues as well as technology issues
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14	What is IntelliDrive^SM? IntelliDrive^SM is a suite of technologies and applications that use wireless communications to provide connectivity: With and between vehicles (of all types) Between vehicles and roadway infrastructure Between vehicles, infrastructure and wireless consumer devices
15	What Can IntelliDrive^SM Do?
16	"PROBLEM" PROBLEM 37,000 deaths/year (US 2008 data)¹ 5,800,000 crashes/year (US 2008 data)¹ Direct economic cost of $230.6 Billion (US 2000 data)¹ Leading cause of death for ages 4 to 34 (US 2006 data)¹
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18	"OPPORTUNITY" OPPORTUNITY IntelliDrive^SM could potentially address 82% of the vehicle crash scenarios involving unimpaired drivers At full coverage and full effectiveness, IntelliDrive could save thousands of lives per year
19	"PROBLEM" PROBLEM Traffic congestion $87.2 billion annual drain on the U.S. economy¹: 4.2 billion lost hours (one work week for every traveler)¹ 2.8 billion gallons of wasted fuel (three weeks worth of gas for every traveler)¹
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21	"OPPORTUNITY" OPPORTUNITY IntelliDrive^SM can provide transportation agencies with Dramatically improved quality and quantity of real-time transit, traffic and parking data Which would make it easier to manage transportation systems efficiently IntelliDrive^SM can provide consumers Real-time info on modal options Real-time info for rerouting
22	"PROBLEM" PROBLEM 2,800,000 gallons of fuel wasted each year 22% CO2 emissions from vehicles
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24	"OPPORTUNITY" OPPORTUNITY IntelliDrive can provide transportation agencies with Dramatically improved quality and quantity of real-time vehicle (cars, trucks, transit) and road condition data Which would make it easier to manage transportation systems efficiently for environmental benefit IntelliDrive^SM can provide consumers: Real time info on environmental footprint Real time info for rerouting
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26	Latency vs. Communications Technologies For IntelliDrive^SM
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28	ITS Strategic Plan – Getting from a Vision to an ITS Research Program
29	ITS Strategic Plan – IntelliDrive^SM General Framework
30	ITS Strategic Plan – Critical Success Factors Effective Applications Interoperable Technology Sustainable Approach Publicly Acceptable
31	ITS Strategic Plan – Research Questions & Framework Are applications available and benefits validated? What is the minimum infrastructure needed for the greatest benefit? How much, where, when and what type? What is the degree of market penetration required for effectiveness? Is technology stable, reliable, secure, and interoperable? Are international standards available to ensure interoperability? What policies/governance/funding are required for sustainability? How to address public concerns for privacy and ensure that applications do not cause driver distraction?